Our Influencer Marketing Process
At Infideck, we follow a structured process to make influencer campaigns more strategic, organised, and performance-focused.
1. Brand & Campaign Understanding
We begin by understanding your brand, product or service, target audience, campaign objective, location, budget, and timeline.
2. Strategy Development
We define the campaign goal, platform, creator category, content format, messaging direction, and expected outcomes.
3. Influencer Shortlisting
We identify relevant influencers based on niche, audience, engagement, location, content quality, and brand fit.
4. Campaign Brief Creation
We prepare clear briefs covering key messages, deliverables, timelines, content direction, hashtags, and CTA points.
5. Outreach & Coordination
We support influencer outreach, communication, collaboration planning, timelines, and deliverable management.
6. Content Review & Publishing
We help review content for brand alignment and coordinate posting schedules based on the campaign plan.